Tidbit: The singer in the commercials is lip-syncing. He is actually French Canadian too! Laura was so disappointed when she heard that.
Tuesday, March 10, 2009
FreeCreditReport.com or Is It?
I am sure everyone has seen those FreeCreditReport.com commercials. Laura loves them and can be found singing the songs from time to time. Sad but true. The jingles are pretty catchy, and the commercials themselves are pretty funny. But there is more to it than that. The FTC has been after the company for deceitful advertisements, namely, that there is nothing "free" about their services. FreeCreditReport.com appears to allow customers to take a peek at their credit reports when, in fact, customers are expected to do and pay for much more than just that. The FTC has gotten a lot of complaints from people who say they are getting charged by the company and cannot cancel the service. In 2005 FTC settled with the company, but the company went right on with the commercials. So in order to fight back, the FTC did a spoof ad. Way to fight back...although they say imitation is the highest form of flattery. So they may be doing the reverse of what they intend.